Media People Newsletter
Written and curated by Victor Genova · January 25, 2024 · Issue #2

It’s the 2nd issue of the Media People Newsletter. Today we cover:

• EP90 of the Media People Podcast with senior content marketing leader, Anthony Hello

• Charisma lessons from Gary Vaynerchuck

• Unofficial career advice from George Clooney

• Recommended reading: My Fight/Your Fight by Rhonda Rousey

• From the Media People Podcast archives: Gaggi Media & Peloton Media CEO, Laura Gaggi [2016]

From New Brunswick to New York City–Content Marketing leader Anthony Hello is the EP90 guest on the Media People Podcast. We chat:

• Growing up in Fredericton, New Brunswick

• Why Angela Bower & Darrin Stephens are his influences

• His career in media & content

• Saying no to Mediacom [before eventually saying yes]

• Finding true love on a business trip

• Relocating and working in the USA

• All The Boys: A self-published podcast telling the stories of gay men persecuted under so-called morals charges 

Available on Spotify, Apple Podcasts, YouTube, and online at mediapeople.ca.

Gary Vaynerchuck can be informative, blunt, brash, compassionate, empathetic, and everything in-between. In a way, he’s cultivated his own brand of charisma. Interested in learning more about how “Gary Vee” works a room, crowd, or podcast guest? Check out this video from Charisma on Command, which dissects Gary’s style in detail. A must-watch if you’re looking to refine your social skills. Gary is the Chairman of VaynerX and the CEO VaynerMedia.

Unofficial career advice from George Clooney

Time magazine has ranked George Clooney [on multiple occasions] as one of their 100 Most Influential People, and when the infamous Sony hack turned Hollywood on its side, it was Clooney who came to the rescue with his words and reassurance. But it wasn't always critically acclaimed films and award shows. In an interview with Inside the Actors Studio, Clooney candidly delved into his career highs and lows. There are some great learnings in this interview, many of which can be applied to careers outside of Hollywood. We summarized these points from the actor who was critically panned as Batman, but somehow managed get past this speed bump to become one of the entertainment industry’s most prolific leaders.

Recommended reading: My Fight/Your Fight by Ronda Rousey

Think being a media person starts and stops with an office job in a marketing department? Think again. Endorsement deals, personal branding, and dealing with the press—all while maintaining peak physical condition, are some of the challenges professional athletes endure. If you’re looking for a new book, then I highly recommend My Fight/Your Fight by Ronda Rousey. Ronda was the first US woman to win an Olympic medal in Judo, the UFC’s first female bantamweight champion, a WWE champion, and held supporting roles in The Expendables 3 and Fast 7. Rousey’s professional life is one of perseverance and success, but her personal life contains its share of tragedy. My Fight/Your Fight is available through Amazon, Indigo, or wherever you get your books.

From the Media People Podcast archives: Gaggi Media & Peloton Media CEO, Laura Gaggi

In this episode Laura Gaggi chats with us about growing up in Toronto, her first media gig, and why she decided to go out on her own and start Gaggi Media—an agency that’s been a major player in the Canadian media industry for the past 24 years. In part 2 we learn about the growth of Gaggi Media, some of Laura’s ventures that didn’t go as planned, and her most recent endeavour—Peloton Media. This episode originally aired in May of 2016.

Part 1: Spotify, Apple Podcasts, YouTube, and online at mediapeople.ca

Part 2: Spotify, Apple Podcasts, YouTube, and online at mediapeople.ca